No pain no gain – This historically could apply to native apps but today our app developers make this easy. We’ve always seen businesses question using native apps as their mobile strategy. If a web app is cheaper and easier to maintain, wouldn’t it be a no-brainer to go with web apps over native apps?
We always advise you to create native apps to maintain a loyal customer base. Existing customers need attention and a mobile app can really help you.
So how do you increase loyalty through native apps? How have mobile first businesses driven loyal behavior? This infographic addresses these points and looks at Sephora as a case study. The numbers speak for themselves.
increase in mobile orders was seen by Sephora last year with their loyalty programs on mobile.